Cheap Car Rental in Black River Falls, WI

An intermediate car is $55/day or $330/week, with unlimited miles for local renters. Family-owned since 1983.

Riverside Auto Rental rents an intermediate car for $55 a day or $330 a week, with unlimited miles for local renters (residents of Black River Falls and Jackson County, Wisconsin). Non-local renters pay $75 a day or $450 a week plus a per-mile charge. The intermediate is a 5-passenger automatic rated up to 37 MPG. Renters must be 21 or older, with no young-driver fee. We're a family-owned rental in Black River Falls since 1983, just off I-94 at Exit 116. Call or text 715-396-1466.

Intermediate rental car at Riverside Auto Rental in Black River Falls, WI
$55/Day Local
Unlimited Local Miles
Automatic
Up to 37 MPG
Renters 21+, No Young-Driver Fee

The Intermediate Car

Fuel-efficient daily driver. Perfect for errands, commuting, and short trips around Black River Falls. We don't list an economy or compact class. The intermediate is the entry-level car. Compare all rates.

DetailIntermediate car
Seats5
Luggage4 bags
TransmissionAutomatic
Fuel economyUp to 37 MPG
ModelModels vary
Local$55/day or $330/week for local renters, unlimited miles
Non-local$75/day or $450/week, plus a per-mile charge. Call 715-396-1466 for the per-mile rate.
PickupN5856 WI-54, Black River Falls, WI 54615, off I-94 at Exit 116
HoursMon–Fri 8:00 AM–5:00 PM; Sat 8:00 AM–noon; Sun closed
Phone715-396-1466 (call or text)

What the Price Includes

Two Ways to Save

Rent by the week if you need it 7 days. The published local weekly rate is pay for 6 days, get the 7th free. $55 × 7 = $385 at the daily rate, versus $330 per week for local renters. See the full daily vs. weekly rates breakdown, and when a weekly rental beats daily.

Unlimited miles for local renters. Residents of Black River Falls and Jackson County, WI pay no mileage charge on the published local daily and weekly rates, so a long drive doesn't change the price.

For a longer rental, call or text 715-396-1466 for a quote.

Paying and the Deposit

Visa, Mastercard, or Discover, on a credit or debit card. No American Express and no checks. A 3% surcharge applies to credit card transactions. Debit and prepaid cards aren't surcharged. See deposits and debit cards.

A security deposit, starting at $300, is held separately from your rental charges on a credit or debit card (Visa, Mastercard, or Discover; no Amex). We'll confirm the exact amount when you book.

Car in the Shop After a Claim?

If your car is in the shop after a claim, an intermediate car is a standard replacement class. Insurance replacement rentals are billed directly to the adjuster or shop with most major carriers, in most cases, and rates are quoted by phone.

Compare Our Lower-Priced Cars

IntermediateFull-sizeSUV/AWD
Seats / bags5 / 45 / 55 / extra cargo
Local rate (unlimited miles)$55/day, $330/week$65/day, $390/week$80/day, $480/week
Non-local rate (+ per-mile)$75/day, $450/week$85/day, $510/week$100/day, $600/week

Call 715-396-1466 for the non-local per-mile rate. An intermediate car is for errands and commuting. A full-size car, $65/day local, is for road trips and extra trunk space. See SUV and AWD for that class.

Need 7 seats? The minivan is $78/day + $0.10/mile or $450/week for local renters. Groups: the 15-passenger van. See the 7-passenger minivan and 15-passenger van.

Local vs Non-Local Rates

Local means residents of Black River Falls and Jackson County, WI. Local rates include unlimited miles. Non-local renters pay the non-local rate plus a per-mile charge. Call 715-396-1466 for the per-mile rate. For what counts as proof of residence, call 715-396-1466 for details.

Pickup is in Black River Falls. See towns we serve: Tomah, Sparta, Neillsville, Warrens, Melrose, and Osseo. Coming from La Crosse or Eau Claire?

What You Need to Rent

Be 21 or older. There is no young-driver fee. Bring a valid U.S. driver's license and proof of full-coverage auto insurance. Riverside Auto Rental doesn't sell insurance. A security deposit, starting at $300, is held separately from your rental charges on a credit or debit card (Visa, Mastercard, or Discover; no Amex). We'll confirm the exact amount when you book. All drivers must be listed. No pets, no smoking, return it full, and give 24-hour cancellation notice. After-hours drop-off returns are available.

Read the first-time renter's guide and deposits and debit cards.

Who We Are

Riverside Auto Rental is family-owned and has rented cars in Black River Falls since 1983. It's owned and run by Mike and Tammy Zindrick. See why rent local.

How to Reserve

Call or text 715-396-1466. Monday–Friday 8:00 AM–5:00 PM, Saturday 8:00 AM–noon. Same-day Saturday is often possible if you call before noon. Sunday is closed. N5856 WI-54, Black River Falls, WI 54615, off I-94 at Exit 116. After-hours drop-off returns are available. Pick up and return the car in Black River Falls. We don't offer one-way rentals.

Cheap Car Rental FAQ

The intermediate car: $55 per day or $330 per week for local renters, with unlimited miles. Non-local renters pay $75 per day or $450 per week, plus a per-mile charge. Call 715-396-1466 for the per-mile rate.

No. We don't list an economy or compact class. The intermediate car, with 5 seats, 4 bags, and up to 37 MPG, is our entry-level car.

Local renters do, on the published local daily and weekly rates. Local means residents of Black River Falls and Jackson County, WI. Non-local renters pay a per-mile charge. Call 715-396-1466 for the per-mile rate.

No. Renters must be 21 or older. There is no young-driver fee, and renters 21 to 24 can rent any vehicle. See renting at 21 to 24, no young-driver fee.

Yes. Debit cards are accepted for deposits and payment and aren't surcharged. A 3% surcharge applies to credit card transactions. We accept Visa, Mastercard, or Discover. No American Express and no checks.

A security deposit, starting at $300, is held separately from your rental charges on a credit or debit card (Visa, Mastercard, or Discover; no Amex). We'll confirm the exact amount when you book.

A 5-passenger automatic intermediate car. Models vary, so call 715-396-1466 to ask what's available.

The local weekly rate is pay for 6 days, get the 7th free: $330 per week for local renters, versus $385 if you paid $55 a day for seven days. Unlimited miles for local renters means a long drive doesn't add a mileage charge. See the daily vs. weekly rates breakdown.

No. We don't offer one-way rentals. Pick up and return the car in Black River Falls. After-hours drop-off returns are available.

Be 21 or older, with a valid U.S. driver's license and proof of full-coverage auto insurance. Riverside Auto Rental doesn't sell insurance. A security deposit, starting at $300, is held separately from your rental charges on a credit or debit card (Visa, Mastercard, or Discover; no Amex). We'll confirm the exact amount when you book. All drivers must be listed. No pets, no smoking, return it full, and give 24-hour cancellation notice.

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