Car Rental Near Sparta, WI

Sparta has no local car rental provider — but Riverside Auto Rental in Black River Falls is just 23 miles away. Take WI-27 North to I-90 East, then I-94 East to Exit 116 (Highway 54). You'll be at our lot in about 25 minutes, and we'll have a vehicle ready for you.

We've served drivers across Monroe County since 1983 — insurance replacements, group van rentals, weekly work vehicles, and everything in between. Call 715-396-1466 to check availability and reserve.

Fleet & Rates for Sparta-Area Renters

All vehicles pick up at N5856 WI-54, Black River Falls. Weekly rentals (7+ days) include unlimited mileage.

Vehicle	Daily — Local (100 mi/day)	Daily — Unlimited	Weekly Rate (7+ days, unl. mi)
Intermediate Car	$55	$75	$315
Full-Size Car	$65	$85	$350
7-Passenger Minivan	$78/day + $0.10/mi		$400
15-Passenger Van	$135/day + $0.10/mi		$700

Taxes and fees may apply. Rates subject to availability. View full fleet details →

Why Sparta Drivers Choose Riverside

• No car rental in Sparta — We're the nearest independent option, and the only provider in the corridor offering a 15-passenger van.
• Group travel from the Bicycle Capital — Sparta is known as the Bicycle Capital of America. Groups visiting for the Elroy-Sparta State Trail or Butterfest often need van transportation for gear and passengers.
• Insurance replacement — Body shops in Sparta regularly refer customers our way. If your vehicle is being repaired locally, we can have you in a replacement the same day.
• Weekly rates — Staying for a week or more? Our flat weekly rates with unlimited mileage beat anything you'll find on a national OTA for this region.
• Real people, not a 1-800 number — Family-owned and operated since 1983. You'll talk to someone who can actually help.

Common Reasons Sparta-Area Drivers Rent With Us

• Car in the shop at a Sparta-area body shop or dealership
• Group travel for the Elroy-Sparta Trail or Butterfest events
• Church groups and organizations needing a 15-passenger van
• Sports team travel to tournaments in the region
• Extended travel while between vehicles
• Business use — daily driver while your work vehicle is out of service

Directions from Sparta to Riverside Auto Rental

From Sparta, head north on WI-27 to I-90 East, then take I-94 East to Exit 116 (Highway 54 / Black River Falls). Turn left (north) — we're at N5856 WI-54 on the right, sharing a building with Riverside Auto Sales. About 25 minutes total. Call 715-396-1466 if you need guidance.